Research the topic
Start with the business, its audience and the existing library. Give the new piece a distinct purpose.
Agency delivery · four brands
Separate research, content schedules and delivery records for two law firms, a property business and an agency.

The delivery record
The archived August trackers contain 195 dated entries. Each brand kept its own topics and schedule. These records establish the planned and scheduled workload; they are not a fresh check of publication.
Law firm A62
Property business62
Law firm B31
Agency40
August 2026 · archived schedule
How it is organized
An agency needs one manageable delivery process without flattening its clients into the same content. Each brand retains its own audience, topics and source material.

From brief to handover
Start with the business, its audience and the existing library. Give the new piece a distinct purpose.
Bring the writing, sources and relevant internal links together before the page reaches the publishing queue.
Track the destination, date and status under the correct brand so the agency can review delivery.
What this case demonstrates
This is a delivery case: four separate schedules brought into a common working process. It does not combine the brands’ search results or claim that publishing volume alone produces growth.
Client results belong beside their own dates, instruments and business context.
This is a delivery case: four separate schedules brought into a common working process.
Work with Origami
The current site, the client’s priorities and the work already in place.